It has become increasingly popular for its distinctive scrolling feature that enables users to view more content before clicking a link. In-Feed Video Ads include four aspect ratios, from Square (1:1), Horizontal (16:9), Vertical (4:5 or 2:3) to Full Portrait (9:16).Ĭarousel Video Ads allow brands to display multiple videos or images as well as a link from a user’s Facebook feed. The aspect ratio and resolution depend on the type of content: Stereoscopic (1:1, 5120 x 5120 maximum) Monoscopic (2:1, 5120 x 2560 maximum). We have selected the right square video types and formats for you: Facebook Video Types for Square Videos 360 Videoįacebook’s 360 video enables users to get a full 360-degree view by scrolling with a cursor online and by touching or turning the device on mobile. The different types of videos that can be posted on Facebook and Instagram require different aspect ratios and other specifications, so it can be confusing when choosing which types of videos are suitable for making square videos. Things to Consider When Making Square Videos This can be determined by average views, engagements, and completion rates on mobile devices. For example, square-shaped videos on Facebook will occupy more space and be easier to see for mobile viewers.Īccording to Buffer (a social media management app), the square video and letterbox video (1:1) formats scored higher than social media accounts in recent ads. How to Make a Video Square with Different Square Video Makers?ĭo you know why you should choose square videos? These videos take up about 78% more space in the newsfeed or mobile feed than landscape videos, making them a great choice for Instagram and Facebook platforms.Things to Consider When Making Square Videos.Once your square video is complete, you can post it to various platforms like Instagram and Facebook to help gain more exposure online. This article from MiniTool MovieMaker will inform you of the reasons for choosing square videos, things to consider when making square videos, and how to make a video square with different square video makers.
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